Maryland's law prohibits retailers from using personal data to charge different prices for the same item.

Maryland is set to become the first U.S. state to ban “surveillance pricing,” where retailers use personal data to charge different customers different prices for the same item. The new law will prohibit grocery stores from adjusting prices based on individual data, though it still allows promotions and loyalty program pricing. https://www.usatoday.com/story/news/2026/04/15/maryland-bans-dynamic-pricing-practice-popular-among-retailers/89621751007/

Maryland is set to become the first U.S. state to ban “surveillance pricing,” where retailers use personal data to charge different customers different prices for the same item. The new law will prohibit grocery stores from adjusting prices based on individual data www.usatoday.com/story/news/2... What is dynamic pricing at gro...